Product tour software: an external demo or an in-app tour?

Product tour software means two products: demos people click through before they sign in, and tours that run inside your app. Arclet makes the first kind, and its free plan publishes five.

Updated September 2026

At a glance

Which kind of product tour software do you need?

An external demo for people without an account, an in-app tour for signed-in users. If the viewer hasn't signed up yet, they need a tour they can open from a link. If they're already in your product, the guidance has to run inside it. Some teams need both, owned by different people.

Three product tour formats by where they run and who sets them up
FormatWhere it runsWho sees itWho sets it up
External interactive demoA link or an embed on your site, emails, or docsAnyone, before they sign inMarketing or customer success, with no install in your product
In-app product tourInside your signed-in productSigned-in users, based on their accountProduct or engineering, who install it in the app
Recorded video walkthroughA video playerAnyone who presses playWhoever records and edits it

Research and trust

Arclet makes interactive demos you share outside your product. It doesn't include an in-app tour builder, and we don't sell one. That boundary decides your shortlist. For external demos, compare interactive demo tools. For the vendors behind them, see every Arclet comparison.

Why teams pick Arclet for external product tours

Arclet gives prospects a product tour before they have an account. Record a workflow with the Chrome extension, rewrite the steps, and share it. Anyone with the link can click through, with no signup and no script in your product.

Free gives one creator five published demos. Starter is $25 a month billed annually for unlimited demos. See Arclet pricing.

Show the product before signup

Put the tour on your homepage or in an outbound email. Prospects see the workflow without creating an account, and nobody installs anything in your product.

See how to share an Arclet demo outside your product.

Pick who can open a demo, then copy the embed code for a page on your site or a help article. The panel copies the link rather than showing it, so the recording ends before a visible URL. Nothing in it runs inside another product.

Embed a tour in your docs

Paste the embed into a help article. Readers click through the steps right next to the written instructions.

Know what Arclet doesn't do

Arclet doesn't read a signed-in user's account or change your product's interface. For checklists and tooltips inside your app, you need an in-app tour tool.

Start for free

When another kind of tour fits

An external demo is the wrong tool when the job looks like one of these.

New users need help inside the product

Onboarding checklists, feature announcements, and tooltips that react to each user belong in an in-app tour tool installed in your product.

Everyone needs the same short overview

A short video works for a release note or a company update. Nobody needs to click, so a demo adds nothing.

The steps change with each customer's setup

A written guide handles branches and settings better than one recorded path.

Choose by who is viewing

Name the viewer first. That tells you which kind of tour you're buying. For SaaS teams covering several stages, see SaaS demo software.

Prospects on your website

They don't have an account. Give them an external demo they can open from your homepage or pricing page.

New users in their first session

They're signed in. An in-app checklist that reacts to their progress is the right tool, and Arclet isn't it.

Customers reading your docs

They're looking for steps. Embed an external demo in the help article so they can click through the workflow.

Questions buyers ask

Your first demo is 5 minutes away.

Start free, record a real workflow, and publish a demo people can click through.