Choose product tour software from a requirements brief

Before comparing product-tour software vendors, write one sentence that names where the experience runs, who sees it, and what it must accomplish. Then add four operational requirements: who installs it, who edits it, what product changes can break it, and what signal proves it worked.

That brief usually points to one of two software categories:

• Shortlist external interactive-demo software when the requirement is a public or embedded, no-login asset that a go-to-market or education team can publish outside the authenticated product.
• Shortlist an in-product-tour platform when the requirement is guidance inside the live application that can use authenticated state and must be implemented and governed with the product experience.

Do not buy from the label alone. Ask each vendor to show the actual delivery surface, technical footprint, authoring workflow, release-change process, and measurement model. A team can buy both categories, but only when it has two separately owned requirements rather than one vague request.

Arclet currently creates externally shared interactive demos. Arclet does not ship the deferred in-app product-tour capability. That boundary is part of the buying answer, not a footnote.