Arclet publishes this comparison and sells a competing tool. The verdict covers Navattic and Walnut only, and Arclet appears in one marked section near the end.
At a glance
Navattic or Walnut: which should you pick?
Pick Navattic for a free Starter and five seats for $75 a month less, billed annually. Pick Walnut if you want Presenter seats for reps and AI credits that draft demos and answer buyers. Both are no-code demo platforms for go-to-market teams. Navattic builds around HTML capture and puts sandbox demos on Growth. Walnut prices Editor and Presenter seats with an AI credit pool, and builds sandbox demos too.
| Compared | Navattic | Walnut |
|---|---|---|
| Free plan | Starter, $0, one seat and one HTML or media demo. | No free plan compared; the entry plan is Ignite. |
| Entry plan | Base, five seats, $600 a month or $500 billed annually. | Ignite, $575 a month billed annually only. |
| Seats | Five seats on Base; no sixth-seat price published. | Three Editor and three Presenter seats on Ignite; extra seats are an add-on with no published price. |
| AI and sandbox | Sandbox demos start on Growth. | AI Mode and Buyer Xpert draw on 50,000 yearly credits on Ignite; sandbox demos are documented. |
Research and trust
The seat models differ, so the totals don’t line up one to one. Navattic Base counts five seats. Walnut Ignite splits three Editors from three Presenters, and only Editors build. Count how many people will build demos and how many will only present, then ask each vendor to price that mix.
How Navattic and Walnut differ
Navattic
Navattic fits teams that want to test HTML demos free before paying. Navattic’s free Starter gives one seat and one HTML or media demo with unlimited views. Base then covers five seats at $600 a month, or $500 billed annually, and lists Salesforce, HubSpot and Marketo among its integrations.
Its docs describe web captures as interactive HTML copies you edit with no code. Sandbox demos, custom domains and SSO start on Growth, and audit logs are an Enterprise feature.
Walnut
Walnut fits sales teams that split builders from presenters and want AI in the demo. Walnut starts at Ignite, $575 a month billed annually, with three Editor and three Presenter seats and 50,000 AI credits a year. Accelerate is $1,550 with six of each, and Scale is custom.
Buyer Xpert, an AI agent inside the demo, is on every plan and meters each answered conversation against credits. Walnut documents sandbox demos, and connects to Salesforce, HubSpot, Marketo and Pardot.
What a team pays
Navattic Base counts five seats. Walnut Ignite counts three Editor seats and three Presenter seats, and charges for extra seats by quote.
| Team | Navattic Base | Walnut Ignite |
|---|---|---|
| 1 creator | $600/month, or $500/month billed annually | $575/month billed annually (annual billing only) |
| 3 creators | $600/month, or $500/month billed annually | $575/month billed annually (annual billing only) |
| 5 creators | $600/month, or $500/month billed annually | Annual billing only; extra seat price not published |
Which one to choose
Pick by who builds, who presents and how you want to start.
Choose Navattic if…
You want to start free, build HTML demos with a small team, and see the Base price before you speak to sales.
Choose Walnut if…
Reps present and a few people build, you want Buyer Xpert in the demo, and annual billing suits your budget.
For a founder-led team testing demos
Navattic’s Starter is free for one seat and one demo. Walnut starts at Ignite, $575 a month billed annually.
For sales teams with many presenters
Walnut Ignite adds three Presenter seats beside three Editor seats, so reps can present without a builder licence. Navattic counts five seats on Base.
For marketing ops syncing to a CRM
Both document Salesforce, HubSpot and Marketo. Walnut adds Pardot, and Navattic lists its three on Base. Check each against your CRM objects in a trial.
If neither fits
Need guided demos for one creator, with every price on the page? That’s Arclet. Free is one creator and five published demos with unlimited views. Starter is $29 a month, or $25 billed annually, for unlimited published demos, blur and zoom, AI tooltips and branding removal.
Team is $79 a month, or $69 billed annually, with two creators included and more available to add, billed monthly or annually. HTML capture isn’t generally available yet, and Arclet has no presenter seats, so choose Navattic or Walnut if you need either.
Start for freeWatch an Arclet demo run, no signup required.
Step through a published demo from the Arclet library. The frames show a guided demo, not HTML capture, presenter seats or AI credits.